88% of Marketers Use Some Form of Social Media – Are You?
88% of surveyed marketers indicate they are using some form of social media marketing and 72% admit they are still new to it. According to Michael Stelzner’s “How Marketers are Using Social Media to Grow Their Businesses,” marketers most prefer Twitter, blogs, LinkedIn and Facebook. Marketers say the top benefit of social media marketing is “gaining attention for the business,” while “improving traffic” and “growing marketing lists” are close behind. More than 50% said that social media efforts prompt a welcome “rise in search engine rankings.” In addition, a large percentage said their marketing costs decreased with the advent of social media marketing.
Source: Marketing Vox
This entry was posted on Monday, May 11th, 2009 at 12:28 pm and is filed under Social Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.