Mobile Video Use on the Rise

Neilsen reported in it’s A2/M2 Three Screen Report that mobile and online video viewing increased “significantly” in the second quarter. The group measured U.S. video use via TV, internet and mobile devices and mobile increased by 70% while online video viewing increased by nearly 50% (or 60 minutes). The report suggests that internet and mobile video viewing is in addition to (not in replacement of ) TV. Moreover, Knowledge Networks recently reported that over 66% of U.S. users have video access via mobile devices and that those with access to broadband in their homes also use iPods, cell phones or laptop computers with video. Have you thought about how mobile devices can factor into your marketing mix? We have. Why don’t you use your mobile device and give us a call today!

Source:  Marketing Vox

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This entry was posted on Monday, October 5th, 2009 at 1:50 pm and is filed under Social Marketing, Word of Mouth. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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