Your Clients are Checking You Out, Even When You Are in the Same Room
Jun 16
More than half of consumers surveyed in May by Deloitte believe the economy is recovering while over 64% say their finances are the same or better than a year ago. Also, 63% say they plan to spend the same or more at retailers this year.
Of special note,
75% say they go online to get store/product/price information before – or during – in-store shopping.
51% say an online review has impacted their purchase decision.
“Consumers are tuning in to online conversations to make informed buying decisions and. . . interact with retailers,” said Stacy Janiak, U.S. Vice Chairman of Deloitte. “These platforms offer retailers a measurable and low-cost entry to reach consumers.”
Mobile devices continue to make inroads. Over 30% surveyed said they shopped on a website or compared product prices while on their mobile device.
The marketing landscape is changing rapidly. How do your clients connect with your brand? More importantly, how strong is that connection? Helping clients connect with their customers – where they are – is Envano’s strength. Contact us today!
Source: MediaPost http://bit.ly/cHLK7k
By: Envano
Tags: brand, Interactive Ecosystem, mobile, social media, survey
Categories: All Posts, Corporate Site & eCom, Mobile Marketing, Social Media