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THOUGHTFUL INNOVATOR

The vision is clear. Yet for many, the question is — how do we get there?

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GROWTH

You look for new and different ways to do things better but first require careful planning and validation.

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RESULTS

Creating and leading business impact, both financially and morally, is your goal.

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TIME

A longer education track and timeframe are necessary for you to understand the right path.

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LEARNING

You are always curious, ask questions and react best when answers are authentic and effective.

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THOUGHTFUL INNOVATOR

[thawt-ful in-no-vay-tor] noun

  1. Someone who moves at a slower pace and is often more hesitant to change or radical shifts; typically requires more help.
  2. Open to pushing the boundaries, but not without first taking time for judicious validation and planning.

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Facebook Engagement Formula

With Facebook, you can’t settle for likes.

LEVERAGE DATA
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The Art of Emojis

While these friendly little pictures seem to be an easy way to enhance your message, there are some tactics to carefully consider

PAINT A PICTURE
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Facebook Boosting 101

Boosting a post is easy. The trouble is boosting effectively.

REACH FOR THE STARS
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The Importance of Digital Marketing

You can’t deny it. Digital marketing is catapulting past analog.

EMBRACE DIGITAL
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Let's Do the Math

It should be easy for you to see a clear ROI on digital advertising spend.

INVEST WISELY
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Are You a Pragmatic or Idealist Leader?

By mixing these ways of thinking, your team will be well-balanced and capable of creating the best outputs.

FIND OUT
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Integrity Isn't Personal

Ethics is not just a personal issue. Ethics has everything to do with management.

SEIZE OPPORTUNITIES
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21 Ways to Success

Everyone wants to know the secret to success. So, what is it?

ACHIEVE SUCCESS
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Bridiging The Digital Divide

Technology has the ability to level the playing field for people, but if you don’t do it right, it can become the biggest barrier.

BRIDGE THE DIVIDE
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Slow Marketing Means Faster Results

The companies that will have the biggest marketing wins this fall won't get there by going faster. Instead, they will get there by ... wait for it ... slowing down.

SLOW DOWN
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Protect Your Time

There are three simple tips to maximize your productivity.

WORK SMART
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The 4 Most Important Content Marketing Changes

You're going to see these four changes impact what you've been doing in 2017.

THINK AHEAD
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Measuring Marketing Impact

The challenge on every marketer’s mind: how much to spend on digital marketing, and where to spend it.

SPEND WISELY
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Moral Responsibility

Consumers have the right and power to decide which companies succeed or fail; so you have a major responsibility to ensure your practices are morally sound.

PRACTICE MORALS
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The Power of Education

By educating your prospects and customers through the creation of remarkable content, you are wisely choosing the road less traveled.

EDUCATE OTHERS
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Content Strategies That Always Work

If you want great content, try using these helpful hints.

FIND OUT MORE
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Leave Print in The Past

You should think differently about the importance of print. It’s not what matters.

LEARN WHAT MATTERS
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Predict Change Before it Happens

If you want to change your industry, follow these three tips; otherwise, you will disappear in the crowd.

STAND OUT
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How-to Create a Successful Digital Strategy and Plan

We all need a friend to help us out. Be that for your customers.

FIND OUT HOW
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Honesty With an Edge

Inbound marketing goes against everything you have learned. If you’re skeptical about this, think again.

GIVE YOURSELF AN EDGE
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The Power of Micro-Moments

Micro-moments can happen anytime, anywhere. This new consumer behavior is critical for your brand.

MAKE AN IMPACT
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5 Crucial Questions For Your CEO

These questions will uncover valuable information. All you need to do is ask.

SPEAK UP
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Why Emotional Connections Matter

If your goal is to improve customer satisfaction, you need to switch directions.

ACHIEVE YOUR GOALS
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Digital Turns Traditional

Cut the fluff. Digital is the new traditional.

DISCOVER WHY
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The New Normal

Millennials have fundamentally disrupted the shopping process. What will you do about it?

FACE THE CHALLENGE
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The Agile Revolution

Agile innovation could make a big impact on your company. Here’s how to use it.

EMBRACE AGILE
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Short-term And Long-term Marketing Goals

Wondering what your short and long-term goals should be? Don't fret, just follow these steps.

PLAN AHEAD
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Plan Your Perfect Marketing Budget

Few businesses, big or small, allocate enough budget for effective campaigns — but you can change that.

BUDGET EFFECTIVELY
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Draw Customers to You, Not The Other Way Around

Those who live and breath inbound marketing are all too familiar with the difficulties of creating a strategy.

EMBRACE AGILE

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